Ladies of Harley (LOH) gears up for their first official ride on May 26, 2017

Harley-Davidson’s exclusive riding group for women called the ‘Ladies Of Harley’ (LOH) will be taking off on their first ride to Dandeli, Karnataka. Scheduled to take place from May 26-28, 2017, this will be the first official ride for the chapter since its inception.

In a bid to bring women bikers together, Harley-Davidson created an exclusive riding group for women called the ‘Ladies Of Harley’ (LOH) in February 2017. The group will be taking off on their first ride to Dandeli, Karnataka. Scheduled to take place from May 26-28, 2017, this will be the first official ride for the chapter since its inception.

Close to 50 LOH members will be riding from as far as Ahmedabad and Pune for a weekend full of interesting activities and workshops at the Regenta Resort, Dandeli.

Adding to this initiative, Pallavi Singh, director marketing, Harley-Davidson India, says, “Women riders are a fast-expanding group in the motorcycle community. As a rider myself, I feel thrilled that Ladies of Harley is embarking on its first journey as a chapter. It is exciting to know that an increasing number of women are breaking stereotypes and hitting the open roads on their motorcycles. We will be organising an exclusive session of Passport to Freedom during the ride to hone their passion to ride further.”

Sunita Kunjeer, Chapter Director, Ladies of Harley, says, “Whether you ride solo or as a passenger, the LOH is committed to promote participation of women in the world of Harley-Davidson and motorcycling at large. While the members have met at several other platforms, we’re excited about the first official ride and look forward to new friendships and some great memories.”