Tuesday, May 30

Volvo LifePaint: Reflective coating to make cyclists more visible at night

Volvo Cars announced the LifePaint- reflective spray designed to increase the visibility and safety of cyclists. LifePaint is an innovative product that reacts to a vehicle’s headlights, warning drivers of the presence of cyclists in the dark.


LifePaint is invisible in daylight, but in the dark reflects light in the same direction as the light source, shining brightly to illuminate the objects it has been sprayed on. The spray sticks to dry textiles and is most effective on fibrous materials such as cotton, fleece, linen and certain nylons. It can also be applied to shoes, helmets, pushchairs and children’s backpacks – and even dog leads and collars.

Volvo Cars LifePaint

Volvo is already a market leader in terms of protecting all road users – including cyclists. Its range-topping 90 series models all come with City Safety, which detects pedestrians, cyclists and large animals in the path of the car and can automatically apply the brakes in an emergency to help avoid a collision.


This technology works day or night and is fitted as standard to the S90 premium saloon, V90 estate, V90 Cross Country all-road car and the XC90 SUV. Volvo cars have automatic emergency braking (AEB) as standard across its full product range.

The all new Volvo XC90 Cyclist Detection
The all new Volvo XC90 Cyclist Detection

Volvo is working in partnership with the makers of LifePaint, a Swedish start-up.


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